What concerns sexuality and its representations can cause shame, both for those who talk about it and for those who hear about it.
The Walk of No Shame - designed to embody the motto of My Body My Choice - challenges the stigma surrounding sex for those who wear it.
This collection is designed with the specific aim of challenging the prevailing societal stigma associated with sex. It evolves around the theme of the “normative” and seeks to interrogate preconceived notions that influence the behaviour and self-expression of both women and men.
The goal is to encourage honest conversation about sex and sexuality - intended as the interplay of emotional and societal factors that define our experiences of intimacy, identity, and human connection - without any negative connotations. Fashion has always been my go-to method for expressing this right to free speech, acting as a powerful vehicle for expressing individuality.
Lucrethia Ive 